How Not To Offend Your Next Client

How Not To Offend Your Next Client

Latest News, Small Business
Manners matter in all countries, but cultural missteps could cause you to lose out on an important client or business deal. How much do you know about doing business on a multicultural international stage? Cultural faux pas, such as mistreating a business card or declining an invitation, could be costing your freelance business some lucrative deals with overseas organisations and international clients. At Buzz Marketing Solutions after working and living in Asia, the Middle East, and Europe, we've learned the hard way how to navigate across many awkward circumstances. A lack of understanding of business cultural etiquette has been identified as a major issue for Australian executives with 1 in 3 admitting to inadvertently causing offense out of ignorance. Even something as simple as a woman initiating a handshake could…
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Strategies on how to target Facebook better

Strategies on how to target Facebook better

Latest News, Social Media
As an advocate of Facebook Marketing, what isn’t there to like? Does it have a myriad of creative ad formats? Tick. Did data back its insights? Tick. Targeting options to allow you to go big or niche? Tick, tick, tick! Here are a few Facebook targeting strategies to get you in front of those that matter and lead to new business opportunities. Purchasing Behaviour of Facebook Users Facebook has definitely flexed its muscles and data might by forging 3rd party partnerships with Epsilon, Axiom, and Datalogix in 2013. This new alliance means that digital marketers can now pick to target people specific to their purchasing behaviours. Purchasing behaviour subcategories include Buyer Profiles, Clothing, Food & Drink, Health & Beauty, and a lot more. Within each broad subcategory, you can drill…
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Hua Hin – Thailand’s Secret Paradise

Hua Hin – Thailand’s Secret Paradise

Travel
Thailand has long been a popular holiday destination for Australian travellers. Bangkok, Phuket and Koh Samui – all have regular flights, filled with couples, families and solo travellers seeking the delights of a tropical country with delicious cuisine, affordable shopping and indulgent Thai Spa centres. Amazingly Hua Hin has managed to evade the hordes of tourists despite all its beauty. Easily accessible from Bangkok – just a 3hr drive south, the city has always been popular with those keen to escape the stifling heat of Thailand’s capital. In the 1920s, Rama VI (King Vajiravudh) and Rama VII (King Prajadhipok) built summer residences here. The enormous Phra Ratchawang Klai Kangwon (Far From Worries Palace) remains a royal residence. In the 1980s there was a construction boom, which put the area on…
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Welcome to the swarm!

Welcome to the swarm!

Latest News
Hello and welcome to our swarm of busy bees! Today is the first day of Spring in the Northern Hemisphere and Baba Marta in Bulgaria - signifying a period of promise, growth and fertility. Despite us being in Australia with Autumn at our doorstep, I've chosen to pick up the positive vibes from the North to introduce Buzz Marketing Solutions to you all. The reigning Queen Bee being myself, Adriana, with my dear partner in crime, Martin, being on hand for all things related to the graphic design and website design side of the business. As two busy bodies who have regularly juggled several projects simultaneously while switching hats throughout the day, we've decided to fly solo and launch our own business. We've decided to unite our professional expertise and…
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