18May 2017 by Adriana Petkov

Hua Hin – Thailand’s Secret Paradise

Travel

Thailand has long been a popular holiday destination for Australian travellers. Bangkok, Phuket and Koh Samui – all have regular flights, filled with couples, families and solo travellers seeking the delights of a tropical country with delicious cuisine, affordable shopping and indulgent Thai Spa centres. Amazingly Hua Hin has managed to evade the hordes of tourists despite all its beauty. Easily accessible from Bangkok – just a 3hr drive south, the city has always been popular with those keen to escape the stifling heat of Thailand’s capital. In the 1920s, Rama VI (King Vajiravudh) and Rama VII (King Prajadhipok) built summer residences here. The enormous Phra Ratchawang Klai Kangwon (Far From Worries Palace) remains a royal residence. In the 1980s there was a construction boom, which put the area on…

05Apr 2017 by Adriana Petkov

Don’t let Facebook overwhelm you!

Latest News, Social Media

The might and influence of Facebook for a business of any size can not be ignored, even if you’ve got your head in the sand, there is most likely someone filming that and sharing it on Facebook Live. In this article I hope to explain in layman terms the key aspects you need to understand and consider before plunging into this beast called Facebook. setting up your facebook business page As a business you can test the waters in several ways: organically and/or paid advertising a.k.a “Dark Posts”. You can create a Facebook Business Page for your company and create a content calendar. Once posts have been scheduled and uploaded onto Facebook you can then choose to boost the top performing posts time to time, subject to your budget and…

08Mar 2017 by Adriana Petkov

A Special Tribute for International Women’s Day

Latest News

March 8 is International Women’s Day, a day where female innovation is celebrated and explored. Why not recognise some of the achievements made by women through out time, not discriminating on their age or race, shining the spotlight on the women I've found to be inspiring, gutsy, revolutionary and slightly, unconventional. Hedy Lamarr Hedy Lamarr was once one of the biggest stars of the silver screen. Often billed as the most beautiful woman on the planet, Lamarr hailed from Austria, emigrating to the United States to launch a career in Hollywood. Her biggest contribution to culture, though, is much more pervasive than her films. In fact, you’re probably using it right now! During World War II, Lamarr and her friend and neighbour George Anthiel invented technology that would help scramble the radio…

26Feb 2017 by Adriana Petkov

Social Media is Not Going Anywhere Soon

Latest News

Since its 21st century arrival into mainstream business marketing strategies, one new kid on the block has continually ruffled the feathers of key players in the industry – social media. From CMO’s to CEO’s, to upcoming social influencers and the many millennial consumers being targeted – it appears everyone has an opinion. But is social media really going away? Heated discussions and debates have taken place online and offline around the purpose, the strengths, the fad factor and the overall value of a brand, a company and even high-profiled individuals using social media for business purposes. Yet here we are in 2017 and guess what? Social Media Channels haven’t disappeared, nor has their presence weakened or regressed. In fact, according to the 2016 Nielsen Social Media Report we have seen…